Domain Name Innovation & Relevance

pogo616 aims to serve a global community and as such, the website's name cannot be a local name or contain obvious references in a particular language as this would alienate users of other languages. "pogo" is designed to be a neutral word that has no offensive meaning in any language or culture. "go" is a simple and internationally recognised word that embodies the website's concept of travel and going out to restaurants.

The number "6" when read in some Asian languages (eg Cantonese and Japanese) sounds like 'Look', so '616' become 'look 一look' or 'take a look'. In Putonghua '6' has similar pronunciation as '瀏' and '聊', so '616' becomes '瀏一瀏' ('browse a little') or '聊一聊' ('have a chat').